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Leading and motivating – “Free pizzas are not enough”

Pizza and ice-cream won’t win hearts and minds. Really understanding what motivates individuals in your team and the impression you leave on them will define how successfully you lead your business. Read the Full Story at SmallBizPod

20 Easy Offline Marketing Ideas

So often small and home-based business owners and work-at-home-moms (WAHMS) get so caught up in promoting our businesses online, we forget about the potential for marketing it offline. But begin now to focus some of your business promotion efforts offline and watch your business grow more quickly. Here are 20 marketing offline ideas to get [...]

Why Use Promotional Items?

There are many reasons why the distribution of promotional items should be included in your marketing efforts. Promo items have been proven to generate positive results for companies. These heighten awareness and improve recall. They display your brand and other company details prominently so customers remember you. If the item is used repeatedly, this further [...]

Top 7 fear factors that prevent people from starting a new business

Most people love to own a business of their own and attribute various reasons for this desire. In spite of this burning desire to own and operate a business they are very hesitant to put their best foot forward and venture out. What holds them back from Starting a New Business is certain Fear Factors [...]